![]() If you have any existing sitelink assets at the account level in your Google Ads account, they may appear in all eligible campaigns.Sitelink assets at the account, campaign, or ad group level For example, if you have sitelinks at the campaign and account level, your account level sitelinks will be eligible to serve alongside the sitelinks defined at the campaign-level. Sitelinks created at higher levels of your account hierarchy are eligible to serve with sitelinks created at lower levels when they're predicted to improve your performance. By showing additional information with your sitelinks, your ads can be more relevant to potential customers. You can either add those details yourself when creating or editing sitelinks, or Google can automatically use information within your account related to individual sitelinks (for example, from various ads in your account). In some cases, Google might supplement your sitelinks with descriptions that you've provided about those pages. You specify the link text (what shows to people) and the URLs (the pages they click to). You can add sitelinks at the "account", "campaign", or "ad group" level. Note: If you don't have time to write descriptions for your sitelinks, Google Ads can automatically generate them for you, as long as you’re opted into dynamic ads sitelinks. You can pause or remove an individual asset that was automatically created if you don’t want it to show alongside your ads anymore. Make sure dynamic sitelinks are enabled: Keeping dynamic sitelinks enabled gives the system more opportunities to show assets with your ads.Descriptions don’t reduce the number of links that can show. ![]()
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